Gulf Shores, AL

Find Your Gulf Shores STR Realtor

The Alabama Gulf Coast draws millions of beach lovers annually. Connect with realtors who specialize in Gulf Shores beachfront investments and vacation rental properties.

$265 Avg Nightly Rate
66% Avg Occupancy
$64K+ Avg Annual Revenue
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Why Invest in Gulf Shores STRs?

The Alabama Gulf Coast is a premier beach destination with strong rental demand

6M+ Annual Visitors

Gulf Shores and Orange Beach attract millions of beachgoers from the Southeast and Midwest, ensuring strong year-round demand.

Lower Entry Costs

Compared to Florida beaches, Gulf Shores offers more affordable beachfront properties with competitive rental returns.

Growing Market

Continuous development and improved amenities make Gulf Shores one of the fastest-growing beach markets in the Southeast.

Family-Friendly Appeal

White sand beaches, Gulf Islands National Seashore, and family attractions create broad appeal for vacation renters.

What a Gulf Shores STR Expert Brings

Local knowledge that makes the difference

  • Beachfront Expertise - Understand condo associations, beach access rights, and coastal construction standards
  • Revenue Projections - Accurate income estimates based on actual Gulf Shores market data and seasonal trends
  • Location Analysis - Know which Gulf-front vs back-bay properties deliver the best returns
  • Insurance Guidance - Navigate flood zones, wind insurance, and coastal property requirements
  • Local Vendor Network - Connections to property managers, cleaners, and maintenance pros who know beach properties

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Frequently Asked Questions

Common questions about STR investing in Gulf Shores

What are the STR regulations in Gulf Shores, Alabama?

Gulf Shores requires a business license and lodging tax registration for all short-term rentals. Properties must comply with Baldwin County zoning ordinances, and operators must collect and remit the 13% combined lodging tax (5% state, 4% Baldwin County, 4% Gulf Shores). Most beachfront condos and single-family homes are STR-friendly, but always verify HOA restrictions before purchasing.

What is the average ROI for vacation rentals in Gulf Shores?

Gulf Shores STR properties typically generate 8-12% gross rental yields. A well-managed 2-bedroom beachfront condo averaging $265/night with 66% occupancy can generate $64,000+ annually. Gulf-front properties command 30-40% higher rates than properties across the street. Peak summer weeks (Memorial Day to Labor Day) can generate 50-60% of annual revenue.

What are the best areas to invest in Gulf Shores for STR?

Gulf-front properties along Beach Boulevard command the highest rates and occupancy. West Beach near Gulf State Park offers a quieter family atmosphere with strong demand. Fort Morgan provides larger beach homes popular with family reunions. Cotton Bayou and Romar Beach areas offer excellent value with beach access. Properties within walking distance to The Wharf entertainment district also perform well year-round.

When is peak season for Gulf Shores vacation rentals?

Peak season runs from Memorial Day through Labor Day, with the highest rates in June and July. Spring Break (March-April) provides a strong secondary peak. Shoulder seasons (September-October, April-May) offer 60-70% of summer rates with lower competition. Winter months see reduced demand but snowbirds and fishing enthusiasts provide steady bookings. The Shrimp Festival (October) and National Shrimp Festival create brief demand spikes.

What insurance do I need for a Gulf Shores rental property?

Gulf Shores requires standard homeowner's insurance plus separate wind/hurricane coverage and flood insurance (most properties are in FEMA flood zones). Expect to pay $8,000-$15,000 annually for comprehensive coverage on beachfront properties. Many investors also carry short-term rental-specific liability coverage ($1M+ recommended) and loss of income insurance to protect against hurricane-related cancellations.

Nearby STR Markets

Our agents also cover these popular Gulf Coast areas